The Sydney Harbour Bridge will be transformed into a landmark from Barbie Land after Snapchat launched an AR campaign in partnership with Warner Bros Discovery.
Ahead of the movie’s premiere in cinemas later this month, Warner Bros Discovery selected eight landmarks around the globe and gave them a rebrand with Barbie’s iconic colour palette.
Apart from the harbour Bridge, these locations include the Eiffel Tower, the Coliseum, Tower Bridge, Brandenburg Gate, Statue of Liberty TCL Chinese Theatre and Capitol Building.
The AR technology allows visitors to transform the landmarks into…
